9 September 2026
Physiotherapy Day rewrites the word patients search for
World Physiotherapy Day pinned the profession to cardiovascular disease and stroke, and a health service published a patient on pelvic health. Both move demand.
Read 31 August 2026Fertility is now covered as a purchase, not a treatment
An access review in Scotland, patients flying abroad for IVF and a consumer-press look at egg freezing. Three market facts that land on your diary.
Read 26 August 2026The eye clinic's recurring visit is being engineered out
Two platform launches, a treatment-burden result in wet AMD and a pay-parity win for optometry. Read together, they are a first-appointment problem.
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